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Advertising and Integrated Brand Promotion 7th Edition

32 $

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Author(s) Thomas O’Guinn; Chris Allen; Richard J. Semenik

Publisher Cengage Learning

Format Fixed

What’s This?

Print ISBN 9781305334434, 1305334434

eText ISBN 9781305177215, 1305177215

Edition 7th

Copyright 2015

This is a digital product.

Additional ISBNs

1285187814, 1305334434, 1285758447, 9781305334434, 9781285758442, 9781285800882

Subjects

Business & Economics,

Marketing

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